For the first time in my life, I just turned off cable.
I didn't know that actual fear would be involved. Pair that with a broken car radio and it's amazing how fast the "out of touch" feeling sets in. But once I powered through that initial panic, what I also realized was the incredible freedom of choice we have to redesign the way we consume our media and identify its purpose for us.
This feels to me like a small win against the machines.
I also became very aware of just how much garbage we're fed everyday while we're not paying attention. The first thing to go for me was my car radio which, I think, was the victim of a blown fuse somewhere "up there in the front," possibly caused by a potentially dangerous leak that I think is coming from my air conditioner. Anyway, I've been steeped in the podcast world for about a year and have never looked back. When I say there is a literal universe of interesting and well-made podcasts exploring every topic your imagination can conjure, I don't overstate. Given this, my old "Eric and Kathy" show in the morning on local radio looks and tastes like stale carnival cotton candy: it melts into nothing and doesn't even taste good going down...and leaves you with sticky fingers and I hate that. What I'm even more aware of now is how vapid that programming was. I listened to nothing for hours everyday in my commute. A total waste of time and brain cells. Now, I might still be listening to fluffy content, but it's not absent of thought or value. The quality of content on mainstream radio, on the other hand, pales in comparison. And while I have no control over that, I can create my own ala carte menu of podcasts offering a range of topics, production value, and discussion. I'm in. Choice is the American way, right?
It wasn't until recently that television caught up to this. The cable revolution of the early-mid '80s represented the "first wave" of independent programming. Honestly, content has never been better on television than it is right now. Premium cable (HBO, Showtime) pushed Basic Cable (TNT, TBS, USA, BRAVO) to be better pushed Network tv (ABC, CBS, NBC) to be better. The viewer has only won with a steady flow of really excellent television choices and genres that have pushed the boundaries of this kind of story-telling whether fiction or non-.
BUT, the delivery system is a major injustice. A big one. Huge.
I'm not sure how cable companies today have not been prosecuted as monopolies because there is no such thing as free trade in the cable market. In Chicago I can choose been RCN (evil) and Comcast (evil-er) and that's it. ATT U-verse is not available in my area (not that it matters because they're just as bad). That's it. And the prices got ridiculous. So when a snotty customer rep for RCN told me, "No, just because you've been with us 9 years we can't lower your bill to under $120 per month) it was time to break up. I just wasn't that into them. And the moment I returned my cable box I had a strong urge to reverse my decision--so much to watch...going away...
Enter streaming.
Talk about a new way. I have an AppleTV that I never really understood the value of until that cable box and I parted ways. From either my phone or directly from AppleTV, I can stream content from all the major networks, HBO and Showtime, Hulu and Netflix, and most basic cable channels including ESPN. Many of these have a "live" option that let's you watch what's on at the moment which is particularly handy for sports of all kinds. This, friends, is free; I pay the cost of my internet which is approximately $80 less than my cable bill used to be. And then there's the freedom. I can watch Survivor on Thursdays because that's better for me. I can binge on Veep because I plan it that way because I think it's more enjoyable. I can watch Game of Thrones faithfully every Sunday because that's when it's on and people at work will be talking about it Monday. I've never been happier because television is now on my terms. Suck it, RCN.
Of course, this is not nor will it ever be a panacea. There are hitches here. First, all of this streaming business requires that I show proof that I have a cable account that includes the channels I'm trying to stream. I've bootlegged this information off of a couple generous friends who assent to being repaid in wine and laughter. Once again I win. Some stuff I just can't get. I can't watch Conan live anymore because that app doesn't allow for streaming live. I've had to say goodbye to a lot of crap that was on the CW. Funny that I don't even remember at this moment what that was.
And there's the issue of filtering out the current crap. The one thing I'll say about choosing your own media, especially in the podcast world, is realizing it's an open media: anybody can make it. This, of course, means there's a lot of junk out there. Where once radio or television execs would make those quality decisions for me, I'm on my own to trial and error stuff. Sometimes, it feels like another job...at which point I remind myself I can just shut that off and go read a book.
Yeah, right.